As a team, Fale Ahchong, Tyler Frenguelli and I, were given a company name and the idea of what it specializes in to create our own logo and slogan for the brand.
" Milk Audio" is a founded business by college graduates in 2010 based in Iceland. This company's main focus is speakers and we wish to aim their brand further into international awareness.
We want to focus strongly on promoting this product through a variety of forms including advertisement campaigns which highlight the quality of their designs. We want to use this as a way for the company to be more accessible to the expanding market.
Another example of advertising or marketing scheme, is to link our branded speaker system into other companies projects, such as the Apple Ipod or Mac Computer.
For the logo idea, we wanted to show the professional high quality of the company, whilst being eye catching. Here i have designed our logo which is 'Milk Audio' into the shape of a musical note, showing the business aspects, linking it to the speakers. The shape is crafted by splatters of milk, as well as the font texture.
The slogan which we created was "Activate your audio with Milk". Using alliteration and pun, we were able to form this slogan into a catchy and well designed in a high class agenda. activate, to start, your audio, music technology(referring to speakers) with milk, our company. This was a well thought out slogan which included the business name, what it makes, and how you can use it all in one.
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